FrshCo

Top Digital Marketing Tools Preferred by Digital Agencies Index °Advertising Management & Analytics Tools (16 Tools)  °Collaboration Tools °Social Media Marketing Tools  °Web Design Tools  Advertising Management & Analytics Tools Google Data Studio : It provides a free, user friendly interface to visualise data and showcase reports. It doesn’t have all the features as more advanced tools like Microsoft BI or Tableau however is constantly evolving, more easily integrated into other Google products e.g. Google Sheets, and has more than enough functionality for our current requirements. Our preferred tools are BigQuery & Data Studio as we predominantly work with Google’s Cloud Platform. BigQuery : It is an excellent data warehouse, and to get data from third party sources in there we use a combination of Stitch (for common platforms e.g. Google Ads/ Analytics/Marketo/Salesforce) and custom API scripts where Stitch doesn’t have a pre-built connection (e.g. ...